The Publisher's Playbook

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2025 in review, 2026 ahead: how distribution truly became a publisher strategy

As 2025 draws to a close, distribution has moved to the center of the conversation for news publishers

How German publisher News.de found new audiences, new revenue and a new sense of stability

A distribution success story powered by Nordot

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Nordot joins Snowflake Intelligence as an official Launch Partner

This partnership connects Nordot’s content distribution and attribution expertise with Snowflake’s new AI and data cloud

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How Tampa Free Press expanded reach and revenues through smarter distribution

The Florida-based publisher not only tapped into new readers but also strengthened its visibility on premium channels.

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When the Pope talks about journalism and why it matters for distribution

This October, 2025 the bi-annual MINDS International conference, which we are a member of, opened with a message few in the media industry will forget.

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AI browsers: where things stand with publishers

Last updated: October 25th, 2025. We’ll keep this up to date as terms evolve.

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SmartNews Japan and Nordot USA Announce Strategic Partnership to Bring Diverse Global News to Japanese Readers

TOKYO, JAPAN — SmartNews Japan, a leading global news discovery app, and Nordot USA, a New York-based global content distribution platform, today announced a partnership to deliver a curated selection of top European and U.S. news content to the Japanese market. This collaboration is the first of its kind, establishing a direct channel for translated, high-quality international journalism to reach Japanese readers.

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Back to school for news publishing: distribution, AI, and the future of compensation

The new reality is not one model but a portfolio, diversified, flexible, and resilient across borders and contexts.

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AI is now a distribution channel. It’s time you control the terms

Like search or social, AI is a publishing pathway, one that must be shaped by your publishing standards, rights, and mission.

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Attribution in an AI world: a challenge and an opening for news publishers

As AI reshapes news discovery, publishers face the decline of the link economy and the rise of traceability as a new foundation.

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Joining WAN-IFRA: strengthening our commitment to the future of journalism

The World Association of News Publishers is the leading global organization representing the interests of the news publishing industry.

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How The Brighter Side of News scaled positive journalism while staying true to its editorial mission

The California based news publisher expanded its reach, increased its revenue, and built a stronger brand presence, all without spending more.

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How East Idaho News grew pageviews by 25% on new platforms without changing their workflow

EastIdahoNews.com partnered with Nordot to reach new audiences, all without adding production costs or altering their content strategy.

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Supporting the launch of Samsung News UK

At Nordot, we’re excited to have played a part in the recent launch of Samsung News in the United Kingdom (UK), a new destination for mobile Samsung users to stay informed and inspired through a wide range of trusted media sources

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The new rules of content distribution in 2025. A conversation with Nordot

Instead of just another 20-slide deck (don’t worry, we’ve got one too), we made this: a true Q&A that captures what’s changed in content, what’s actually working in 2025, and why smart distribution, with the right partner, can be a game changer.

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How publishers are using liquid content to maximize reach

In 2025, smart publishers are adopting liquid content and modular stories designed to flow across websites, newsletters, social media, new B2C/B2B channels, vertical video, OTT, and voice AI, while upholding editorial standards.

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